We have built an amazing airline for the past 18 years with a network like no other across Asean and it is still growing rapidly now. Our digital transformation journey in being more than just an airline will soon come to fruit as we leverage on the power of our data and network to not just amplify our ancillary growth but now to create new platform businesses. The idea is to generate as much positive cash flow from our assets which ranges from data to people.
Key things to note:
- AirAsia.com is a massive ASEAN platform with immense value.
- Our digital/data strategy targets 2 key pillars; cost reduction, revenue growth and making it more fun to work in AirAsia.
- Ancillary growth will take off further through data-based initiatives
- RedCargo will take off as our new ancillary unicorn that will disrupt the logistic industry in the region, think cross border fulfillment in 12 hours and the rise of social eCommerce.
- Tapping on our data and network to build:- AirAsia.com into a platform which will sell more than just our airline tickets, BigLife loyalty and BigPay to challenge banking.
- People,. We've been hiring the best people from tech-centric entities which shows how much industry experts also believe in our strategy and direction.
- New tech centres to grow & diversify our skilled tech talents to support the execution of all our vision Super exciting times ahead.